Finding ideal candidates for open positions has never been an easy job for recruiters – not only must potential employees fulfill the requirements of the position, but the job offer itself must provide adequate benefits to attract qualified professionals. This is especially true of medical staffing companies that must navigate the competitive hiring landscape of the healthcare sector.
According to a recent Glassdoor survey, the majority of recruiters – 76 percent – deal with pain points in finding qualified candidates. Thankfully, there are some steps recruitment and hiring managers can take to make the employment candidate sourcing process easier. Let's take a look at the top three strategies:
1) Write a well-defined job description and compelling advertisement
"76% of recruiters deal with pain points in finding qualified candidates."
One of the issues that contributes to an inability in finding qualified candidates is confusion when it comes to the job description. It's important to create a detailed job description that, as Monster contributor Lou Adler explained, defines the job itself and not necessarily the person who will do it.
"Sourcing the best candidates must start with a compelling vision of what the job entails," Adler wrote. "[A]sk hiring managers what the person needs to do in the job to be successful, and get a description of at least three or four major projects. The best candidates will only explore a job if it offers growth opportunities."
A similar approach should be taken with the job advertisement – traditional ads that don't grab readers could be preventing your open positions from reaching the right candidates. Using creative titles and describing how skills are leveraged within the job can make your advertisement more interesting to top candidates.
2) Consider social sourcing
It can also be helpful to visit the places where your candidates spend a considerable amount of their time. Social media has become a powerful tool for business, and as Recruiting.com noted, it can help HR teams proactively discover and source candidates.
Facebook, for instance, features Graph Search, which enables users to find individuals working in a certain industry, within a specific geographical area or with connections to a particular company. LinkedIn is also a go-to for professional social media candidate sourcing.
According to a recent survey from CareerBuilder, more employers than ever are checking social media before hiring. Overall, 70 percent of hiring managers use candidates' social media profiles, including to seek out details about job qualifications (61 percent), to check for a professional online persona (50 percent), and to see what others are posting about the potential hire (37 percent).
3) Leverage an intuitive workforce management platform
One of the most critical candidate sourcing strategies is to take advantage of the robust software options on the market today. However, these are not all one-in-the-same, and it's imperative that recruiting and hiring teams select a software solution that will truly add value to their candidate sourcing.
A system like BlueSky Medical Staffing Software's workforce management platform includes features specifically aimed at streamlining the sourcing, recruitment and hiring process. The JobRobotix feature enables users to automatically capture all open jobs, reducing the time it takes to get the word out to candidates. From here, users can leverage Smart Candidate Matching to ensure that potential hires have the right qualifications and credentials for the specific job needing to be filled.
To find out more about how a workforce management solution can benefit your candidate sourcing process, connect with the experts at BlueSky Medical Staffing Software today.
